Exploring Types of BI Dashboards
Business Intelligence (BI) Dashboards are powerful tools that provide visual representations of key business metrics. They enable businesses to monitor their performance, make informed decisions, and strategize effectively. By presenting data in an easily digestible format, BI dashboards make it easier for businesses to understand their data and use it to drive decision-making.
There are several types of BI dashboards, each designed to serve a specific purpose:
Best Types of BI Dashboards

In the world of Business Intelligence (BI), dashboards are indispensable tools that provide visual representations of key business metrics. They help businesses monitor their performance, make informed decisions, and strategize effectively. Here are some of the best types of BI dashboards:
1. Strategic Dashboards
2. Operational Dashboards
3. Analytical Dashboards
4. Tactical Dashboards
An Overview of BI Dashboards
Business Intelligence (BI) Dashboards are powerful tools that provide visual representations of key business metrics. They enable businesses to monitor their performance, make informed decisions, and strategize effectively. By presenting data in an easily digestible format, BI dashboards make it easier for businesses to understand their data and use it to drive decision-making.
Main Features & Benefits
BI Dashboards come with a host of features that offer numerous benefits:
- Data Visualization: Dashboards present data in a visual format, making it easier to understand and interpret.
- Real-Time Monitoring: Many dashboards provide real-time updates, allowing businesses to monitor their performance in real-time.
- Customizability: Dashboards can be customized to display the most relevant data for your business.
- Accessibility: Most BI tools offer mobile access, allowing you to access your dashboard from anywhere.
These features lead to several benefits, including improved decision-making, increased efficiency, and better alignment between business goals and performance.
Pricing and Offers
The pricing for BI dashboards can vary significantly depending on the complexity of the dashboard, the number of users, and the specific features required. Some BI tools offer free versions with limited features, while others may charge a monthly or annual fee. Many providers also offer tiered pricing plans, allowing businesses to choose a plan that best fits their needs and budget.
Best For
BI dashboards are best for businesses that want to leverage their data to make informed decisions. They are particularly useful for:
- Executives: For tracking high-level KPIs and business performance.
- Managers: For monitoring operational metrics and team performance.
- Data Analysts: For conducting in-depth data analysis and identifying trends.
Main Drawbacks
While BI dashboards offer numerous benefits, they also have a few drawbacks:
- Complexity: Some dashboards can be complex and require technical expertise to set up and manage.
- Data Overload: Dashboards that display too much data can be overwhelming and may lead to information overload.
- Cost: High-end BI tools can be expensive, particularly for small businesses.
Top BI Dashboards
1. Strategic Dashboards

Strategic Dashboards are a type of Business Intelligence (BI) dashboard designed to provide a high-level view of business performance. They are typically used by senior management and executives to track key performance indicators (KPIs) and monitor progress towards strategic goals.
Main Features & Benefits
Strategic Dashboards come with several features that offer numerous benefits:
- High-Level KPI Tracking: Strategic dashboards display high-level KPIs that align with the organization’s strategic goals.
- Trend Analysis: These dashboards often include trend lines and charts to help identify patterns and trends over time.
- Customizability: Strategic dashboards can be customized to display the most relevant KPIs for your business.
- Data Integration: These dashboards can pull data from various sources, providing a comprehensive view of business performance.
The benefits of using strategic dashboards include:
- Informed Decision-Making: By providing a high-level view of business performance, strategic dashboards support informed decision-making at the executive level.
- Goal Alignment: These dashboards help ensure that all business activities align with the organization’s strategic goals.
- Efficiency: By consolidating key data in one place, strategic dashboards save time and increase efficiency.
Pricing and Offers
The pricing for strategic dashboards can vary significantly depending on the BI tool used, the complexity of the dashboard, and the specific features required. Some BI tools offer free versions with limited features, while others may charge a monthly or annual fee. Many providers also offer tiered pricing plans, allowing businesses to choose a plan that best fits their needs and budget.
Best For
Strategic dashboards are best for senior management and executives who need a high-level view of business performance. They are particularly useful for:
- C-Level Executives: For tracking high-level KPIs and monitoring progress towards strategic goals.
- Business Strategists: For ensuring that business activities align with strategic goals.
- Project Managers: For tracking the progress of strategic initiatives.
Main Drawbacks
While Strategic Dashboards offer numerous benefits, they also have a few drawbacks:
- Limited Operational Insight: While strategic dashboards are excellent for providing a high-level view of business performance, they may not provide the granular data needed for day-to-day operational decision-making.
- Data Latency: Since strategic dashboards often rely on aggregated data, there can be a delay (latency) in data updates. This means they might not reflect real-time changes in business performance.
- Complexity: Strategic dashboards can be complex to set up and interpret, requiring a certain level of business and data understanding.
- Cost: High-end BI tools that offer advanced strategic dashboard features can be expensive, particularly for small businesses or organizations with limited budgets.
2. Operational Dashboards

Operational Dashboards are a type of Business Intelligence (BI) dashboard designed to monitor the day-to-day operations of a business. They provide real-time tracking of operational metrics and are typically used by middle management and operational teams.
Main Features & Benefits
Operational Dashboards come with several features that offer numerous benefits:
- Real-Time Monitoring: Operational dashboards provide real-time updates, allowing businesses to monitor their performance in real-time.
- Operational Metrics: These dashboards display operational metrics such as sales figures, production rates, and customer service metrics.
- Alerts and Notifications: Many operational dashboards can send alerts when performance deviates from set benchmarks.
- Data Integration: These dashboards can pull data from various operational systems, providing a comprehensive view of operational performance.
The benefits of using operational dashboards include:
- Improved Operational Efficiency: By providing real-time updates, operational dashboards help businesses identify and address issues quickly, leading to improved operational efficiency.
- Informed Decision-Making: These dashboards support informed decision-making at the operational level by providing up-to-date data on operational performance.
- Increased Accountability: By tracking individual and team performance, operational dashboards can increase accountability among operational staff.
Pricing and Offers
The pricing for operational dashboards can vary significantly depending on the BI tool used, the complexity of the dashboard, and the specific features required. Some BI tools offer free versions with limited features, while others may charge a monthly or annual fee. Many providers also offer tiered pricing plans, allowing businesses to choose a plan that best fits their needs and budget.
Best For
Operational dashboards are best for middle management and operational teams who need real-time updates on operational performance. They are particularly useful for:
- Operational Managers: For monitoring operational metrics and identifying issues in real-time.
- Team Leads: For tracking team performance and ensuring accountability.
- Data Analysts: For conducting in-depth analysis of operational data.
Main Drawbacks
While Operational Dashboards offer numerous benefits, they also have a few drawbacks:
- Data Accuracy: Operational dashboards rely on real-time data, which means they’re only as accurate as the data they receive. If there are errors in the data, this can lead to inaccurate reporting and decision-making.
- Complexity: Some operational dashboards can be complex and require technical expertise to set up and manage. This can be a barrier for teams that do not have a dedicated data analyst.
- Limited Strategic Insight: While operational dashboards are excellent for monitoring day-to-day operations, they may not provide the strategic insights that senior management might need for long-term planning.
- Cost: High-end BI tools that offer advanced operational dashboard features can be expensive, particularly for small businesses or organizations with limited budgets.
3. Analytical Dashboards

Analytical Dashboards are a type of Business Intelligence (BI) dashboard designed for in-depth analysis of business data. They provide detailed insights into trends, patterns, and correlations in the data, helping businesses make data-driven decisions.
Main Features & Benefits
Analytical Dashboards come with several features that offer numerous benefits:
- Detailed Data Analysis: Analytical dashboards provide detailed data analysis, helping businesses understand trends, make predictions, and make data-driven decisions.
- Historical Data: These dashboards often include historical data, allowing businesses to compare current performance against past performance.
- Predictive Analytics: Many analytical dashboards include predictive analytics features, helping businesses forecast future performance.
- Data Integration: These dashboards can pull data from various sources, providing a comprehensive view of business data.
The benefits of using analytical dashboards include:
- Informed Decision-Making: By providing detailed data analysis, analytical dashboards support informed decision-making at all levels of the organization.
- Improved Business Performance: These dashboards help businesses identify trends and patterns that can lead to improved business performance.
- Predictive Insights: By forecasting future performance, analytical dashboards can help businesses plan for the future and mitigate risks.
Pricing and Offers
The pricing for analytical dashboards can vary significantly depending on the BI tool used, the complexity of the dashboard, and the specific features required. Some BI tools offer free versions with limited features, while others may charge a monthly or annual fee. Many providers also offer tiered pricing plans, allowing businesses to choose a plan that best fits their needs and budget.
Best For
Analytical dashboards are best for roles that require in-depth data analysis. They are particularly useful for:
- Data Analysts: For conducting in-depth data analysis and identifying trends.
- Data Scientists: For building predictive models and forecasting future performance.
- Business Strategists: For making data-driven business decisions.
Main Drawbacks
While Analytical Dashboards offer numerous benefits, they also have a few drawbacks:
- Complexity: Analytical dashboards are often complex and require a certain level of expertise to use effectively. This can be a barrier for users who do not have a background in data analysis or statistics.
- Data Overload: If not properly designed, analytical dashboards can present too much data at once, leading to information overload and making it difficult for users to draw meaningful conclusions.
- Time-Consuming: Due to their complexity and the depth of analysis they provide, analytical dashboards can be time-consuming to set up and use.
- Cost: High-end BI tools that offer advanced analytical dashboard features can be expensive, particularly for small businesses or organizations with limited budgets.
Tactical Dashboards

Tactical Dashboards are a type of Business Intelligence (BI) dashboard designed to monitor the progress of specific projects or initiatives. They provide a mix of high-level and granular data, making them ideal for tracking short-term goals and project performance.
Main Features & Benefits
Tactical Dashboards come with several features that offer numerous benefits:
- Project-Specific Metrics: Tactical dashboards display metrics related to specific projects or initiatives, helping businesses track progress and performance.
- Real-Time Updates: These dashboards provide real-time updates, allowing businesses to monitor project performance in real-time.
- Customizability: Tactical dashboards can be customized to display the most relevant data for your projects.
- Data Integration: These dashboards can pull data from various project management systems, providing a comprehensive view of project performance.
The benefits of using tactical dashboards include:
- Improved Project Management: By providing real-time updates on project performance, tactical dashboards help businesses manage projects more effectively.
- Informed Decision-Making: These dashboards support informed decision-making at the project level by providing up-to-date data on project performance.
- Increased Accountability: By tracking individual and team performance, tactical dashboards can increase accountability among project teams.
Pricing and Offers
The pricing for tactical dashboards can vary significantly depending on the BI tool used, the complexity of the dashboard, and the specific features required. Some BI tools offer free versions with limited features, while others may charge a monthly or annual fee. Many providers also offer tiered pricing plans, allowing businesses to choose a plan that best fits their needs and budget.
Best For
Tactical dashboards are best for project managers and teams who need to track the progress of specific projects or initiatives. They are particularly useful for:
- Project Managers: For monitoring project metrics and tracking progress.
- Team Leads: For tracking team performance and ensuring accountability.
- Business Strategists: For ensuring that projects align with strategic goals.
Main Drawbacks
While Tactical Dashboards offer numerous benefits, they also have a few drawbacks:
- Complexity: Some tactical dashboards can be complex and require technical expertise to set up and manage. This can be a barrier for teams that do not have a dedicated data analyst.
- Data Overload: If not properly designed, tactical dashboards can display too much data, leading to information overload and making it difficult for users to identify the most important metrics.
- Limited Scope: Tactical dashboards focus on specific projects or initiatives. While this can be a benefit for project management, it can also limit the dashboard’s usefulness for broader strategic decision-making.
- Cost: High-end BI tools that offer advanced tactical dashboard features can be expensive, particularly for small businesses or projects with limited budgets.
FAQs
1.What are the different types of dashboard visualizations?
Dashboard visualizations can take many forms, including charts (bar, line, pie), graphs, tables, heat maps, and gauges. The type of visualization used depends on the data being displayed and the insights needed.
2. What is the difference between executive and operational dashboards?
Executive dashboards, often called strategic dashboards, provide a high-level view of business performance and are typically used for long-term strategic decision-making. On the other hand, operational dashboards provide real-time tracking of operational metrics and are used for day-to-day operational decision-making.
3. What is the difference between BI and dashboard?
Business Intelligence (BI) is a broader term that encompasses the strategies and technologies used by enterprises for data analysis. A dashboard is a tool used within BI to visually present data in an easily digestible format.
4. What is Power BI dashboard examples?
Power BI is a popular BI tool from Microsoft. Examples of Power BI dashboards include sales performance dashboards, customer service dashboards, and financial performance dashboards. These dashboards can display a variety of visualizations, from charts and graphs to maps and gauges.